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1 PhD programmes in Marketing in Massachusetts, United States
University of Massachusetts Lowell5,0(2)
Lowell, Massachusetts, United States Top 5% in Worldwide Business Administration - Marketing
The objective of the Business Administration - Marketing program at the University of Massachusetts Lowell is to train students in the theories and methods necessary to conduct substantive research in areas including marketing strategy, consumer behavior, new product and service development, social media, digital marketing, and retailing.
Ph.D. Full-time +2 On-campus
4 years$29,250/yr
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