Overview
During the Marketing PhD from University of Leeds, you will specialise in Global and Strategic Marketing and Consumer Behaviour, Branding and Communications.
Research proposals
The Marketing Department within Leeds University Business School is interested in receiving proposals in the following areas of research:
- Consumer buying behavior
- Analysis of consumer heterogeneous preferences and discrete choice analysis
- Retailing and store choice analysis
- Branding and brand equity
- Formulating and implementing sustainability marketing strategies: Bridging the gap
- Marketing strategy making
- Emergent marketing strategy and decision making in marketing organizations
- Corporate responsibility and sustainability
- Green marketing and advertising
- Business ethics
- International marketing
Programme Structure
Modules include:
- brand
- business
- communication
- consumer
- international marketing
- marketing
- public relations
- relationships
- strategy
Key information
Duration
- Full-time
- 36 months
- Part-time
- 60 months
Start dates & application deadlines
- Starting
- Apply before , National
- Apply before , International
-
- Starting
- Apply before , National
- Apply before , International
-
Language
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Delivered
Campus Location
- Leeds, United Kingdom
Disciplines
Marketing View 23 other PhDs in Marketing in United KingdomWhat students do after studying
Academic requirements
English requirements
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Other requirements
General requirements
Candidates should ideally have a first-class or at least a good upper second-class undergraduate degree.
Candidates should hold a British Masters degree (or equivalent degree from an overseas university) or an equivalent professional qualification:
- with a minimum average score of 60 percent (or equivalent); and
- in an appropriate academic discipline. Appropriate academic disciplines include those directly related to the subject specialisms of the Business School (accounting and finance, economics, international business, management, marketing and work and employment relations) or providing skill sets which are particularly relevant to the PhD research project (for example, social research methods, linguistics, mathematics, statistics, psychology, etc.)
Tuition Fees
-
International Applies to you
Applies to youNon-residents25250 GBP / year≈ 25250 GBP / year
Living costs
Leeds
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find PhD's scholarship opportunities for Marketing.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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